This design emphasises when the 7ayek floated through the narrow streets of the Maghrébins médinas, carried with grace by the women who wore it.

A simple piece of fabric, yet it held generations of tradition, mystery and charm hiding the Maghrebian beauty underneath it.

With every careful step, every glance hidden behind its folds, it told a story of elegance that time could never erase.

Un peu de gazeuse, un peu de limonade... and a lot of nostalgia.

7anin's "Hamoud" is a taste of childhood and shared laughs, it's the sound of a crisp pshh and refreshing first sip on a hot Algerian summer day.

Whether it was at a café, at home with family, or shared with friends, this iconic Algerian lemonade has been part of our best moments for generations.

A moroccan can never forget the sound of his bells, his colourful hat, the refreshing water he serves with generosity, it's the "guerrab"

This design is about an iconic figure of Moroccan souks, walked through the bustling streets with his leather guerba, offering a sip of cool water to thirsty passersby.

More than just a water carrier, he was a symbol of a time when hospitality flowed through every corner of the medina.

Today, he lives on in our memories, with his unique presence and warm smile, forever tied to the Morocco.

Before streaming, before playlists-there was Rai music.

Born in the heart of Algeria, raised on the streets, and carried across generations, Raï captured the essence of love, loss, and freedom.

It played in wedding halls and smoky cafés, blared from taxi radios and bootlegged cassette tapes, filling every corner of life with its unmistakable rhythm. Each song was a story, each voice a legend, and each beat a call to dance or to dream.

Disco Maghreb was the heartbeat of Raï music, the sound of crowded dance floors, cassette tapes passed from hand to hand, traveling all around the world.

Tunisian road trips had a rhythm of their own-the hum of the engine, the driver's playlist alternating between old classics and lively beats...

No matter your destination, every trip carried its own excitement. Strangers became travel companions, windows framed endless landscapes, and the journey was just as important as the destination.

Every journey had its own stories, its own moments of nostalgia.

This design is a trip down memory lane. If you've ever taken a Moroccan grand taxi, you lived the classic struggle : 4 passengers in the Back, 2 in the front where the unlucky one is the one near the gear shift.

Pure nightmare? Sitting next to a bulky person.

The green march is a historic moment of unity where thousand of Moroccans driven by faith and love for their country and their King, marched peacefully to reaffirm the undeniable bond between Morocco and its Sahara.

Until now, pride and nostalgia are hardly linked to this historical event for every Moroccan regardless of his generation, the chants are graved on his mind, heart and soul telling the story of The United Kingdom of Morocco 🇲🇦

The Rboukh as a percussion instrument in Tunisian music, its rhythm takes part of weddings, street celebrations to « Mezwed » nights, it's the pulse of every gathering.

In Tunisia, a beat of the Rboukh is enough to revive the past, bring back the echoes of old celebrations and dancing nights that never seemed to end.

Harissa stuck between spice and lifestyle

The rule is simple: don't call it Tunisian if there's no harissa in it, a condiment rich in flavor and history, matching perfectly with every meal.

That bold, strong, authentic taste, just like its country, is a reminder of home and traditions.

It only takes one spoon and BAM! you're back at your granny's table surrounded by all kinds of love and affection.

The ritual of making Moroccan tea: the scent of fresh mint filling the air, its dedicated glasses and berrad, the way it's poured, the sound of the liquid filling half the glass.

All of this to understand that tea for Moroccans isn't just about taste. It's a culture and a bond between generations.

Whenever the pot is almost empty, you will always have one that shouts
"kebch labagich" (en arake) which is a way of asking for the very last drops because no sip should go to waste.

In other words: live, love but never cling, it's the Algerian philosophy of resilience and embracing the moment without letting attachments weigh us down.

It may be a way of protecting oneself from disappointment or loss, carrying a mix of carefree mindset and a pride attitude that are deeply embedded to Algerian culture.

A design about that moroccan blue sugar loaf that was and still part of many Moroccan ceremonies and coutumes.

It was used as a symbol of generosity and compassion, the Moroccan way to say « I’m with you or wish you all the good in the world »

Sugar in Morocco is a sacred ingredient as it’s used in so many ways. And now, for us, this blue cone is a bridge between past and present, between where we are and where we come from.

This design carries the nostalgia of a shared memory, a moment that takes us back. Because no matter where we go, a part of home stays with us.

We created this item and embroidered the logo 7anin right close to the heart because nostalgia is not just something we remember, it's something we feel and live every day.

Here's for all our moments and memories, to our cultures and rituals, here's to every homesick person.

May your nostalgia be worn with pride.

It's the aroma of gatherings, the taste of hospitality, and a symbol of togetherness. As the saying goes : "قهوة عربي مع السكر تزيد المحبة"

A sweet warm and fragrant coffee referring to a Tunisian bond that grows stronger, a memory that's made.